BlueStar will be hosting a number of solutions experts from across the channel at the upcoming Madrid Technology Summit on June 19 at the Hotel HUSA Princesa. The Madrid Summit is the fourth in a series of Pan-European Technology Summits BlueStar is hosting this year.

“These Technology Summits have been a big hit this summer,” said BlueStar EMEA Marketing Manager Ricard Ferrer. “And the Madrid Summit is going to be a premiere opportunity for Spanish resellers to get inside information from leaders in the channel.”

Experts with extensive knowledge across vertical markets will present at the Summit, combining educational workshops with regional networking into a unique one-day event. Paul Zander, CEO of Clear One Payment Gateway, will discuss the growing popularity of POS payment transactions through mobile terminals. Álvaro Ruíz, BlueStar Latin America’s RFID Initiative Leader, will share his knowledge on upcoming market trends and the latest intelligence on today’s RFID portfolios.

Cloud computing is a service many businesses are considering for 2012, and IBM’s Jorge González will be at the Madrid Technology Summit to examine the rise in cloud computing over the last several years and present a number of advantages of cloud application development. Mobile applications, or “apps,” have also been a major buzzword this year, and NOKIA consumer and B2B app specialist Fernando Kanacri will cover market trends and app development for mobile platforms.

“BlueStar is excited to bring our Pan-European Technology Summit to this region,” continued Ferrer. “These channel experts and industry professionals will provide our reseller attendees with exclusive solutions intelligence that can help drive incremental new business.”

The one-day Pan-European Technology Summits are designed to unite Value-Added Resellers, hardware vendors, software providers, and industry experts in the spirit of innovation and shared learning experiences. In addition to these presentations and educational opportunities, the Tomorrow’s Solutions Rooms at the Madrid Technology Summit allow Vendors to showcase their newest products, giving local VARs exclusive insight into future technology trends.

Registration is currently open for the Madrid Technology Summit at Hotel HUSA Princesa on June 19 and the  Lisbon Technology Summit at Tivoli Oriente on September 25. For more information about the VARTECH Educational Series Pan-European Technology Summits, visit http://eu.bluestarinc.com/eusummits.

About BlueStar
BlueStar is the leading global distributor of solutions-based ADC, Mobility, Point-of-Sale, RFID, and Digital Signage technology. BlueStar works exclusively with value-added resellers, providing them with complete solutions, business development and marketing support. The company brings unequaled expertise to the market, offers award-winning technical support and is an authorized service center for a growing number of manufacturers. BlueStar is the exclusive distributor for the In-a-Box Solutions Series, delivering hardware, software and critical accessories in one bundle, with technology solutions across all of the verticals. For more information about BlueStar value-adds for VARs and independent software developers, please contact a BlueStar Account Executive or visit eu.bluestarinc.com.